FRANCHISE PLAN 2020-2021

• Looking to open 300 sq ft to 400 sq ft outlets in major cities in India.
• Preferably in catchment shopping markets with high customer footfall, like JamaMasjidin Delhi, Burra Bazar in Kolkata.
• Investment required Rs. 8-10 lac per store.
• Rs. 1 lac franchise fee, basis city and territoryexclusivity rights.

Franchise Model 1

FRANCHISEE OWNED FRANCHISEE OPERATED (FOFO)

• Franchisee is the Owner of the store.
• Franchisee is responsible for investmentand for all running costs like rent, salaries.
• Best in the Industry Mark-downs up-to 60% of MRP
• Brand will provide major online advertisement support via it's website www.modestforever.com
• Brand will provide design, merchandise, technology, consulting and all related support.
• Attractive profits from 30% to 100% return on capital.

Franchise Model 2

FRANCHISEE OWNED FRANCHISEE OPERATED (FOFO)

• Franchisee is the Owner of the store, thereafter Brand operates the store.
• Alloperating costs like rent, salaries are borne by the Brand moving on.
• Best in the Industry Mark-downs up-to 60% of MRP
• Franchisee gets 10% of net sales, with zero risk, with a minimum assured return of 18% of capital invested.
• Franchisee provides consulting support to the brand such as hiring, city compliance, local best practices etc.

Franchise Model 3

INVEST IN A STORE

• Investor Invests Rs. 10 lacto open a store, via a Musharikaagreement between investor and company.
• Investor gets 18% Return on Investment via25% store profit sharing. Profits paid out bi-weekly to investor.
• This is a secure investment with a 12 month lock-in.
• Post 12 months, the investor can choose to withdraw his investment in full or part, in 4 equal monthly tranches.
• The ownership of the store including fixtures, interiors, inventory belong to the investor, serving as security for the investment.